Tom Allison
Tom Allison currently serves as the USA Medical Director for the L’Oreal Dermatological Beauty Division brands CeraVe, Laroche Posay and Vichy. At L’Oreal, Allison leads the professional Dermatology and other HCP sales and marketing, medical communications, medical relations and Integrated Health teams. Job functions include driving professional brand communication, clinical science, general management of field sales teams and contributes to product development and innovation, brand purpose and overall consumer marketing strategy.
Tom Allison has been with the CeraVe brand since launch and has played an integral part in building the brand to what has become the largest skincare brand in the USA (2023). He has built a social media following of over 500K on X and 325K on Tik Tok. The brand uses the social platform to promote CeraVe’s unique relationship to the specialty of Dermatology. CeraVe is currently the number one recommended skincare brand by Dermatologists, Pediatricians and Pharmacists in the USA. He has over 25 years’ experience in the sales and marketing of Dermatological OTC and Prescription products.
Allison received his Bachelor of Science in Food Marketing at Saint Joseph’s University – Ervin K. Haub School of Business in Philadelphia, PA.